Gathering data is hard. Really hard.  
Still, you can’t price effectively without the right information. Pricing your product involves a delicate balancing act between charging a premium and making it affordable to your niche market. So, you must price perfectly, but you need to understand your market, position and competitors to do so. Even if you gather all the intelligence, do you know exactly how to use it? San Francisco Consulting Group (SFCG) can help you be precise and confident in your pricing.
Precision counts. A small adjustment in pricing can create a large impact you overall earnings. SFCG combines years of knowledge with carefully constructed research methods to tailor pricing models to you product. SFCG Pricing Optimization accounts for variability in the pricing of deals as well. Price varies depending on situational factors; is your customer an established customer? Is it a new sell? Do they want more than one product? From cross-selling to bundling, SFCG helps you identify what situation calls for what price. Discounts close the deal, but how much is too much and how much is just enough? SFCG equips your company to understand when and how to discount.
Pricing Summit
Product Pricing Blueprint
An SFCG Pricing Summit gathers your executive team for a one day off-site and leads them through an in-depth discussion of pricing policies and desired directions at your company. SFCG senior partners thoroughly research your company, market and position then moderate the discussion unbiasly to achieve a consensus among the entire executive team. However, consensus alone falls short of true change; SFCG helps the discussion center around the BEST and most actionable solution, not the most popular. These sessions set a high level direction and goal from which your executives can now structure their thinking and decisions on how to price. Pricing models vary widely and so do individual interpretations of them; by creating discussion among your executives about their pricing visions your company can align itself to one strategy all executives work towards.
The right price makes the difference between a market leader and a struggle for profitability. A Product Pricing Blueprint from SFCG derives exact information from careful market research based on proven price response techniques. A thorough mixture of conjoint, discrete and historical analysis combined with direct questioning gives rise to the necessary data. Good data drives precision pricing, and great research drives good data. SFCG scales its years of experience in pricing across industries to quickly conduct and analyze research. From single products and discount strategies to cross selling and bundling, the Product Pricing Blueprint delivers an accurate, data-based pricing model for your company.
Win/Loss Analysis
 
The only thing that eclipses the value of knowing how you won a deal is knowing why you lost a deal. SFCG analyses your wins and losses to determine how you can improve your sales hit rates. SFCG provides you with a Win/Loss Analysis. By talking to your current customers—and those that should have been—SFCG compiles a scoreboard report illuminating the areas in which your company excels and those on which you must improve. The Win/Loss Analysis breaks down performance over a wide variety of metrics giving actionable insight into the root of your problems. Was the price too high? Was the service too low? Why is that deal still stalled? Answering crucial questions like these in an objective way can ensure closing that next sale.